企业社会责任与企业价值——组织惰性与行业敏感度的调节作用

以2012—2016年沪深两市A股上市公司的数据为依据,通过实证分析研究了企业社会责任对企业价值的影响,并从组织层面和行业层面的视角探讨了组织惰性和行业敏感度对该影响的调节作用。研究结果表明,企业社会责任对企业价值具有显著的促进作用;组织惰性减弱了企业社会责任对企业价值的促进作用;行业敏感度阻碍了企业通过履行社会责任进而提升企业价值的过程。     

Heritage tours and trails on foot in Hong Kong: towards a typology that crosses the tourist-local divide

Hong Kong's retrocession to Chinese sovereignty in 1997 initiated intense interest in cultural heritage on the part of divergently positioned actors, including activists, the state, and entrepreneurs. Heritage walking tours have proliferated, providing a wide range of examples suitable for comparison. This article develops a typology of heritage trails and tours in order to consider how they are situated in relation to the tourist economy and local context. Theoretically it builds on insights in new walking studies and debates in tourism and heritage studies on the ‘tourist-local divide.’ The article relies on qualitative research conducted in Hong Kong, including participant observation and interviews, and a review of various secondary sources. The typology distinguishes between government-generated, market-oriented, and community-based heritage walks. Three key issues are discussed: the ways that tours and trails develop, how they engage with official and unofficial heritage places, and how they reference urban issues including state-led urban renewal and redevelopment. The article argues that, while walking in general is a format that is suited to both tourist and local visitor engagement, some trails and tours reinforce dominant narratives of heritage and urban space, while others challenge them.     

Marketing expense and financial performance in arts and cultural organizations

Nonprofit arts and cultural organizations use marketing to sustain viability. This study uses data from the Cultural Data Project to examine the effects of marketing on revenue in arts and cultural organizations. The current analysis demonstrates that total marketing expense is positively related to total revenue. Marketing expense used for fund‐raising positively influences donation income, as intended, whereas commercial income is not affected. Alternatively, marketing expense for programs positively influences both commercial income, as intended, and donation income. The novel finding from this study is that marketing expense mainly targeting non‐donor ticket buyers not only increases commercial income but also augments donation income in arts and cultural organizations.     

Tourism experiences,visitability and heritage resources in Saint Louis,Senegal

This paper studies heritage tourism experiences in the postcolonial World Heritage Site of Saint Louis, Senegal. Based on fieldwork and archival research, it shows the complexity and discrepancy linked with heritage presentation and design from the experiential realities encountered on the ground. The argument put forward is that colonial heritage, although it is simplified and controlled to meet specific tourist expectations by official authorities, appears to be dynamic, performative and subject to multiple interpretations from visitors, tourist guides and local residents. It further suggests that social and economic conditions of the communities living in the site affect the heritage space and shape vicariously or directly tourists’ experiences, despite professionals’ efforts of keeping the heritage visible in certain ways. The article extends its discussion to adjacent topics of power and gender issues, demonstrating how heritage tourism in postcolonial African context is intimately intertwined with the changing everyday realities of the communities.     

企业家领导力提升的文化路径探索

企业家的领导力可以分成学习能力、教导能力以及决策能力三个方面的内容。首先,对于学习能力来说,企业家可以将网上智慧平台作为基础,通过直播模式和慕课模式提升自身的学习能力。其次,对于教导能力来说,企业家可以借助融媒体环境的支持,将文字社交融媒体环境和视频社交融媒体环境结合起来,以此提升自身的教导能力。最后,对于决策能力来说,企业家可以通过智能数据辅助整合以及AI技术辅助筛选的方式提升自身的决策能力。基于此,论文对企业家领导力提升的文化路径进行了研究和分析。     

北京园林绿地6种树木的叶片和一年生枝中5种重金属含量比较

为了解不同园林树木对重金属的吸收情况，以北京市陶然亭公园、紫竹院公园、中科院植物园、马甸公园、皇城根遗址公园和营城建都滨水绿道不同环境绿地为样地，选择样地间共有的园林树木，采用ICP光谱仪测定了6种树木叶片和一年生枝条中重金属锌(Zn)、铬(Cr)、镍(Ni)、砷(As)和汞(Hg)的含量，以此为基础，采用隶属函数法将6种树木单位重量对5种重金属的综合富集能力进行排序，并对同树种叶片与当年生枝、5种重金属吸收量分别进行相关分析。结果表明：1)不同树种叶片和一年生生枝条单位重量中重金属含量有显著差异，且因重金属种类而异。Zn、As含量最高的为金银木，Cr、Ni、Hg含量最高的依次为圆柏、侧柏、丁香；丁香富集Zn、Cr、As的能力最低，白皮松富集Ni能力最低，侧柏富集Hg能力最低。2)树木叶片和当年生枝单位重量对5种重金属综合富集能力排序为：金银木＞侧柏＞圆柏＞油松＞丁香＞白皮松。其中，针叶树种中圆柏、侧柏、油松富集5种重金属的综合能力显著高于白皮松(P＜0.01)，阔叶树种中金银木吸收重金属的能力显著高于丁香(P＜0.01)。3)树木不同器官中重金属含量也不同，不同树种间叶片与枝条中仅Cr含量具有显著相关性，相关系数为0.461(P＜0.01)，其他4种元素均未达到显著水平。4)同树种叶片和当年生枝Cr和Ni吸收呈极显著相关性(P＜0.01)，其他元素吸收之间未呈现相关性。本研究结果对北     

数字档案库参与“非遗”保护发展路径探析——以岭南传统艺术影像档案库为例

针对新时代非物质文化遗产传播和保护面对的现实问题，对非物质文化遗产传承和保护的数字化路径进行深入分析，对岭南传统艺术影像档案库参与非物质文化遗产保护和传承的实践研究得出，新时代的非物质文化遗产传播与保护应当充分运用数字化技术，借助新媒体平台为非遗保护传承赋能。通过创建非物质文化遗产数字化档案库的建设等多种方式，让数字化技术应用到非物质文化遗产的传承和保护当中。     

马钢的发展与企业文化建设

马钢在其50年的发展历程中,在生产建设领域不断创水平、上台阶,在文化建设领域也颇有建树,成绩显著。新时期马钢的企业文化建设作为一项系统工程,需要持续、深入地进行下去,不断改进和加强。     

科学发展观与社会主义先进文化建设

科学发展观明确回答了发展的内涵、本质和要求,是人类社会关于发展问题认识的最新成果,对社会主义先进文化的建设,具有重大的理论和实践指导意义。     

中西文化差异的语言表象及实质内涵

文化差异表现在社会生活的各个方面.中西文化差异如从语言表象入手考察,其实质内涵是价值观的差异.因此,在外语教学中应注意文化导入的必要性.